Quote saying 'Peak performance begins with Midas' in bold white and teal text. This reflects Midas Touch Insoles impact on the female athlete to provide an insole that is comfortable, supportive, and beneficial to their performance.
Text encouraging the prioritization of women's footwear needs for health, comfort, and performance in a world that neglects women's needs in soccer.
Midas Touch Insoles comet. The brands logo and symbolization of the female athlete that it serves, protects, and embodies while in route to achieving great things in the sport of soccer.
OUR ORIGIN
OUR ORIGIN
A plain turquoise background.
A plain turquoise background.
Line drawing of a hand with a star-shaped object hanging from a string.
A close-up of a sports player's hand and leg, wearing soccer cleats and shorts, standing on a field, with the player tying their shoelaces. This represents the insights and research done in regards to women in soccer, their movement, & insole needs.
THE RESEARCH
A render of the final midas touch insole product. A performance insole designed for women in soccer seeking a comfortable, supportive, and durable option to help support their needs on the field.
THE INSOLE
A group of female soccer players standing together on the field, wearing white and orange uniforms, with their legs and feet visible. A symbol of female athletes being the focus of the brand in soccer.
THE ATHLETES